In Google analytics you can also access Google search console data under acquisition to see which pages are gaining traffic through search. However, sometimes you may want a bit of a deep dive into what search terms are useful for you and how successful certain pages are in the long-term. That’s where the Google Search … View Post
Blogging 101: Category and Tags Mapping
When it comes to SEO, your site categories and tags inform the search engine what the post is about. The metadata also states to search engines what your site is about. So it’s important to know how to use them and to plan out what your blog has or will have. This will give you … View Post
Blogging 101: SEO for Beginners
What is SEO? SEO stands for Search Engine Optimisation, which simply put is optimising your website and pages to get them to appear in the top results on a search engine. There’s multiple search engines such as Bing and Yahoo, but Google is the biggest and most used and most SEO is done to meet … View Post